UnMarketing Quotes

For generations, marketing has been hypocritical. We’ve been taught to market to others in ways we hate being marketed to (cold-calling, flyers, ads, etc.). So why do we still keep trying the same stale marketing moves?

The day you start talking to your audience and it’s about them, that’s the day that business really happens.

Webster’s dictionary defines an expert as 'having, involving or displaying special skill or knowledge derived from training or experience.' You have to be an expert to run your own business.

It’s not just knowledge people buy from you, it’s the application of the knowledge for their specific situation.

If you believe business is built on relationships, make building them your business.

Marketing is not a task. Marketing is not a department. Marketing is not a job. Marketing happens every time you engage (or not) with your past, present, and potential customers.

Satisfied customers are the best way to market your business, because they are the ones that become your word-of-mouth army - they are your customer evangelists.

Stop Marketing. Start engaging.